IAN Holloway's one and only target is to keep Millwall in the Championship this season, according to chief executive Andy Ambler.
Holloway was yesterday confirmed as the new Lions manager after agreeing terms on a two-and-a-half year contract and will meet his players for the first time at 1pm on Tuesday.
Ambler and chairman John Berylson met with Holloway for six hours on Friday in a bid to persuade him to take up the hotseat at The Den.
The board feared the 50-year-old would walk away from talks following the 4-1 drubbing by League Two Southend in the FA Cup on Saturday.
But Berylson was able to convince the ex-Crystal Palace and Blackbool boss his future lay in south London during further negotiations over the weekend.
The deal was tied up in the early hours of Monday but was not due to be made public until Tuesday as Holloway was yesterday attending a family occasion.
However, the club were forced to confirm the appointment of their new manager ahead of schedule when news of Holloway's imminent arrival leaked out.
Holloway's first task will be to ensure Millwall, currently just one point above the drop zone, steer clear of relegation.
Ambler, who played an instrumental role in luring Holloway to SE16, said: "There is a lot of work to be done. It's been a poor season so far.
"Ian is not a miracle worker and our only aim this year is to stay in the division.
"We have to start from there and move on. Let's keep expectations at the appropriate level because first and foremost we need to remain a Championship club."
Getting talks with Holloway over the line was far from straightforward according to Ambler.
"We were chasing someone with a big reputation who was being chased by other clubs, so a lot of work has gone into getting Ian's signature," he said.
"The chairman ultimately has to take the credit for coming over, meeting with him face to face and convincing him to take the job.
"The board to a man believe Ian is going to take us forward. We've pulled out all the stops to get Ian here and he's really excited about becoming our manager.
"Ian is a man that wants certain commitments – and above all he wants to work for good people.
"I am sure he will go into his reasons for accepting the job, but his words to me were: 'I'm delighted because I'll be working with good people at a good club.'"
Ambler has come under fire from some fans in recent weeks for his perceived mishandling of the manager hunt, but Berylson was quick to praise his CEO.
"I would like to thank Andy for handling the current situation and for ultimately persuading Ian to come and discuss the managerial vacancy with myself and the board," he said.
"As with most families, there have been some harsh words exchanged of late and there is no doubt that it has been painful for those on the receiving end.
"Now is the time for disunity to stop and for us all to unite behind Ian Holloway, his staff and the players as they seek to restore Millwall Football Club both on and off the field."
Ambler added: "Some of the stuff that has been said is hurtful but that's the way football is. The commitment John and the board members make is huge."